Sofa plannerDesign the perfect seating solution


The Challenge

Recor is a Belgian company who’s name is practically a synonim for high quality seating comfort and trendy furniture.

Sofa’s are particularly challenging to plan, because of their vast range of fabrics and styles. Their customers needed help visualizing the end result of their choices.
And they got it!


The Solution

Our sofa planner allows clients to swipe through preconfigured sofa sets or start from scratch.

They can select and adapt the sofa of their dreams. Our 3D models give immediate visual feedback.

Customers can even try out their unique pieces in their own homes using Augmented Reality!

Pricing is also included, so clients always know the financial impact of their product choices. Sales reps don’t have to search through dozens of price lists anymore, shortening and simplifying the sales cycle.

When the designing process is over, the intuitive interface leads customers to the next step in the buyer’s journey; requesting a quote at their favorite dealership.

The Recor Sofa Configurator isn’t just software to plan seating solutions, it’s a lead generating sales enablement tool!



    • Intuitive, mobile first interface: seduce leftbrain and rightbrain driven clients
    • QR Code scanner:scan displays, brochures and quotes to load preconfigured pieces in the product configurator
    • Cloud-based product catalogue:always up to date, tap for technical specs
    • 3D product configurator/wall planner:customize and check the impact in high quality 3D
    • CPQ software: configure, price, quote – instant pricing for any variable!
    • Shopable inspiration pages
    • Try before you buy with augmented reality features:check if the size and design fits
    • Content marketing & community buildingthanks to save & share features
    • Quotes with QR codeto reload earlier designs
    • Favourite lists and shopping baskets
    • Lead generation mechanisms
    • Gamified sales process